Imagine this: you have planned a great event, the venue is booked, the artists are confirmed, and then comes the big question. How do you actually sell the tickets? If you are just starting out organizing events, the world of online ticket sales can feel quite overwhelming. After all, there are dozens of platforms available, each with its own pricing, features, and pros and cons.
Don't worry, because you're not the only one who feels a bit lost in this. Most novice event organizers face exactly the same challenge. Which platform do you choose? Do you pay a subscription or would you prefer a commission per ticket sold? And what are the actual differences between all those options?
In this article, we clearly compare the most popular platforms for online ticket sales. We look at costs, ease of use, and features, so that by the end, you know exactly which platform best suits your event. Nice and simple, without complicated jargon.
What should you look out for on a ticket sales platform?
If you are considering online ticket sales for your event for the first time, choosing a platform can feel overwhelming. There are many options, and not every platform suits every organizer. To make the right choice, it is helpful to compare five concrete points.
Cost structure: per card or monthly subscription?
For small organizers who do not host an event monthly, a ticket-per-ticket model is almost always more cost-effective. With a subscription, you also pay in the months when you are not organizing anything. With a ticket-per-ticket model, you only pay when you actually sell tickets. That makes a significant difference if you organize one or two events per year.
Easy payment for visitors
iDEAL | Wero is the most widely used payment method in the Netherlands, so always check if a platform supports it. Even more important is the question of whether buyers need to create an account. Mandatory registration significantly raises the barrier, especially for older visitors or people who simply want to pay quickly. Nowadays, consumers expect a fast, frictionless purchase without any hassle. According to Futuratickets' guide to online ticket sales, an optimized purchase flow can increase conversion by 15 to 30 percent.
Technical hurdle for the organizer
How quickly can you get a sales page live? Some platforms promise that you can get started within minutes, without any technical knowledge. That is exactly what you want if you are organizing a workshop or church service and do not have time to take a web design course.
Features you really need
Think of e-tickets with a QR code, a scanning app for access control at the door, and a clear management panel where you can see in real time how many tickets have been sold. These are basic needs, not luxury extras. Also check out the Ticketsauce comparison page for an overview of functionalities per platform type.
Scalability
Finally: is the platform suitable for both an intimate workshop of 30 people and a sold-out concert of 300? A good platform grows with your ambitions, without you having to switch halfway through.
Kaartjie : made for small organizers
Are you a small organizer thinking about online ticket sales for the first time? Then Kaartjie was built especially for you. While many platforms focus on large concert halls or professional event agencies, Kaartjie deliberately chooses the small organizer: the workshop provider, the church organizer, or the neighborhood association organizing a summer evening.
Fair prices without surprises
Kaartjie ’s pricing model is refreshingly simple. You pay €0.35 per ticket for free events and €0.80 per ticket for paid events , and that already includes iDEAL transaction fees. No monthly subscription, no setup costs, and no hidden surcharges afterwards. That is exactly what you need if you only organize one event a year. According to acomparison of ticket platforms for 2026, transparent costs per ticket are one of the most important criteria for small organizers when choosing a platform.
Buy directly via iDEAL | Wero, without an account
A major advantage of Kaartjie is that visitors can pay directly via iDEAL | Wero without having to create an account. That might sound like a small detail, but it makes a big difference. Every extra step in the purchasing process causes people to drop out. An optimized checkout without mandatory registration can increase conversion by 15 to 30% compared to a generic purchase process. This is especially important for mobile users, who now account for more than 70% of all ticket purchases.
Live in a few minutes, without technical knowledge
You don't need to be a developer to get started with Kaartjie . Within minutes, you can have your own sales page live, ready to sell tickets for a concert, a workshop, or a church service. Kaartjie also provides e-tickets with QR codes and access control as part of the basic platform. So, you manage everything in one place, without separate tools or extra costs.
Perfect for micro-events in 2026
Small-scale, intentional gatherings will be one of the fastest-growing categories in the event sector in 2026. Think of community events, neighborhood workshops, and church services: precisely the segment for which Kaartjie is designed. As an extensive comparison of ticketing platforms by use case shows, a platform that works perfectly for a large venue is often overly complex for a small organizer. Kaartjie fills that gap in an accessible and affordable way.
Eventbrite: large platform, but with barriers
Eventbrite is one of the largest and best-known platforms for online ticket sales worldwide. The platform serves more than 180,000 companies globally and supports an enormous range of events, from major music festivals and conferences to workshops and charity events. The app has been downloaded more than 10 million times via Google Play and scores excellently in the app stores. If you are looking for name recognition and brand awareness, Eventbrite is definitely the right choice.
However, there are a number of hurdles that you, as a Dutch organizer, need to be well aware of.
Mandatory account registration
One of the most striking stumbling blocks is the mandatory account registration for buyers. When someone buys a ticket via Eventbrite, an account is automatically created based on the email address. The buyer must then confirm that email address to gain access to their tickets. That might sound like a small step, but in practice, this kind of extra work causes people to drop out, especially for local or one-off events where people want to buy a ticket quickly and without any hassle.
Cost structure
Eventbrite's fees are based on a percentage of the ticket price plus a fixed amount per ticket sold. This means that as your tickets become more expensive, the costs also rise significantly. There are no service fees for free events, which is nice. However, for paid events, you need to do the math carefully to determine if the platform remains financially attractive.
iDEAL | Wero not available by default
For Dutch buyers, iDEAL | Wero is by far the most trusted payment method for online purchases . Eventbrite processes payments via its own payment system, where iDEAL | Wero is not offered as the primary option by default. This can feel unfamiliar to Dutch visitors and lower confidence in the purchasing process.
Who is Eventbrite suitable for?
Frankly, Eventbrite is strongest for professional event organizers working with larger volumes, an international audience, and who require extensive reporting tools and integrations. For example, the platform offers detailed traffic and conversion reports via the Eventbrite Help Center environment. However, for a local workshop, church service, or neighborhood activity, the platform often falls short. The extra steps, higher costs, and lack of iDEAL | Wero make it less suitable for small organizers than platforms built specifically for that group.
Eventix: Dutch player with extensive features
Eventix has been a well-known name in the Dutch online ticket sales market for years. The platform is fully available in Dutch and supports iDEAL | Wero as a payment method, making it immediately much more accessible than many international alternatives. Incidentally, Eventix now operates under a new name: it was acquired by the French company Weezevent in March 2025 and has been called Weeztix ever since. Services for the Dutch market continue as usual, but it is good to know this if you are considering it. On Trustpilot, Weeztix scores a 4.2 out of 5 based on hundreds of reviews, indicating that many users are satisfied with the purchasing process.
Many features, but not always needed
Where Eventix/Weeztix truly excels is the breadth of its feature set. Think of entry management, cashless payments, accreditation management, and extensive data analysis. For a festival or a large club night, these are valuable tools. But if you are organizing a one-off workshop or a local church service, you probably use only a fraction of everything the platform has to offer. Those extra features might sound impressive, but they also make the platform more complex than necessary for those who simply want to sell tickets.
Costs and learning curve
According to comparison platforms , the base fee at Eventix/Weeztix is €0.83 per ticket, supplemented by payment costs of 1.8% per iDEAL transaction. For organizers who sell few tickets per event, this can quickly add up. By comparison, at Kaartjie you pay €0.80 per paid ticket including iDEAL costs, without a subscription or setup fees.
Additionally, the platform requires some technical setup, especially if you want to use API connections or external marketing tools. Fair comparisons show that Eventix/Weeztix feels most at home with medium to large events with regular volumes. For a novice organizer, this means a learning curve that you might prefer to avoid if you simply want to get started quickly and easily.
TicketCo: suitable for hospitality and permanent venues
TicketCo is a Norwegian ticketing platform that, as of 2026, has fully positioned itself as a specialized solution for sports clubs and permanent event venues. The platform combines online ticket sales with functionalities for physical points of sale, POS integrations, and on-site access control. Examples include season tickets, recurring match days, and integrated POS systems. Technically, this makes TicketCo interesting for organizations that regularly host events at a fixed location and require more than just a simple sales page.
What does the platform offer?
TicketCo consists of several separate modules that you can combine. For example, there is TicketCo Flow for online ticket sales, TicketCo Direct for on-the-day point-of-sale functionality, and TicketCo Fly as a mobile scanning device for access control. Additionally, the platform offers TicketCo Connect for API integrations with other systems. This is impressive if you require a complete, integrated approach. At the same time, all this functionality also means that setup requires more time and configuration than is the case with simpler platforms.
Is TicketCo right for you?
For one-off events or organizers without a fixed location, TicketCo's offering is likely much broader than necessary. The complexity of the platform entails higher barriers, both in terms of time and cost. iDEAL support for the Dutch market has not been publicly confirmed, which is an additional point of attention if you specifically want to reach Dutch visitors.
If you are a small organizer looking to start selling tickets online quickly and easily, a lighter platform is often a better choice. However, if you are looking for an all-in-one solution for both online and offline ticket sales at a permanent location, TicketCo is an option worth investigating further. For anyone wanting to go live quickly without technical knowledge, a barrier-free alternative is often more practical and affordable.
Weezevent: European platform with broad functionality
Weezevent is a French ticketing platform that has been active since 2008 and now serves more than 500,000 event organizers across Europe. The company has offices in cities such as Paris, London, Antwerp, and Madrid, and positions itself as an all-in-one solution for events of all sizes. Via weezevent.com you can find online ticket sales, access control, cashless payments, and even volunteer management. That is impressive on paper, but the question is whether all that functionality actually works for a small Dutch organizer.
Many positions, but for whom?
The platform offers an extensive product range, from simple online ticket sales to advanced tools for seating arrangements, waiting lists, and NFC access control. Well-known clients include festivals such as Hellfest and Lollapalooza, and sporting events by PSG and UEFA. This immediately indicates where the focus lies: large, international events with complex requirements. Weezevent may be of interest to organizers operating across Europe or wishing to offer an event in multiple countries. However, for someone organizing a local workshop or church service, this platform is likely too extensive and complex.
Costs and local support
Weezevent's cost structure operates on a percentage per ticket sold, similar to other major platforms. This makes the final costs more difficult to predict than a fixed amount per ticket. Moreover, there are questions regarding Dutch support: the interface is not always fully available in Dutch, and it is unclear whether iDEAL | Wero is supported by default. Weezevent is simply stronger in its home markets of France and Belgium. Consequently, local support and Dutch-language communication are less of a given.
If you organize purely Dutch small-scale events and are looking for a clear, affordable solution for online ticket sales , then a platform specifically tailored to the Dutch market, with fixed rates and iDEAL integration, is a more logical choice.
Overview: platforms side by side
Now that you have gotten to know the five platforms individually, it is useful to put them side by side. This way, you can see at a glance where the most important differences lie.
Costs per card or subscription
The way platforms earn money varies significantly. Kaartjie uses a simple per-ticket model: €0.35 per ticket for free events and €0.80 for paid events , including iDEAL transaction fees. No monthly subscription, no hidden setup costs. Eventbrite charges a percentage of the ticket price plus a fixed amount per ticket, which adds up quickly for more expensive tickets. Eventix also operates on a percentage basis. TicketCo combines a subscription with transaction fees, which only becomes attractive at high volumes. Weezevent charges a percentage per ticket sold.
iDEAL | Wero and account requirements
For Dutch buyers, iDEAL | Wero is the trusted payment method. Kaartjie and Eventix support iDEAL | Wero by default. Eventbrite does not offer iDEAL | Wero as a primary payment option, which immediately creates a barrier for Dutch visitors. TicketCo and Weezevent do support iDEAL | Wero, but less prominently in their checkout. Additionally, Eventbrite requires buyers to create an account before they can check out. Kaartjie , Eventix, TicketCo, and Weezevent simply allow visitors to pay without an account, which significantly reduces the likelihood of dropouts.
Technical knowledge and target group
Kaartjie is the only platform explicitly built for organizers without technical knowledge . You can have a sales page live within minutes. The other platforms offer more features, but also require more setup time and configuration. This makes them better suited for professional organizers with time and technical experience. In terms of target audience, Kaartjie focuses on small organizers and micro-events such as workshops, church services, and neighborhood activities. Eventbrite and Weezevent serve medium to large events. Eventix focuses on the Dutch professional market, while TicketCo specializes in fixed venues with recurring programming.
For which type of event does which platform work best?
Now that you know all the platforms individually, the question is, of course: which platform suits your event? The answer depends on your scale, your target audience, and how much technical effort you are willing to put in.
Workshops, church services and community events
For small-scale, low-threshold gatherings, Kaartjie is the most logical choice. You don't need any technical knowledge, your sales page is live within minutes, and visitors can pay directly via iDEAL | Wero without creating an account. It is precisely this last point that makes a big difference: lower barriers mean more sales. Moreover, at just €0.35 per ticket for free events, the costs are negligibly low. Whether you are organizing a yoga workshop, a church service, or a neighborhood gathering, Kaartjie is built specifically for this type of use.
Concerts and small cultural events
Kaartjie also scores highly for small concerts and cultural evenings. E-tickets with QR codes are built-in, you can check access at the door, and the sales page is online quickly. These are exactly the features you need when organizing an intimate concert evening or theater performance. No unnecessary complexity, just fast and clear.
Medium-sized festivals and professional events
As your event grows in scale and returns to the calendar, more advanced features become relevant. Think of assigned seating, multiple ticket categories, or in-depth reporting. For this type of event, Eventix or TicketCo offer more functionality that proves its value at higher volumes.
Large or international events
For large events with a broad audience, you need a platform with international infrastructure and extended reach. Eventbrite or Weezevent are better choices in that case, even though the costs are higher.
The rise of micro-events in 2026
A key trend for 2026 is the strong growth of micro-events: small, intentional gatherings where connection is central. This trend makes low-threshold platforms structurally more relevant. Organizers of these types of events do not need an extensive system; they simply want to go live quickly. Also, check out this comparison of the best ticketing platforms in 2026 for a visual overview of the differences per use case.
Conclusion: choose the platform that suits your event
For most small organizers in the Netherlands, a simple rule of thumb applies: the less hassle, the better. As long as a platform supports iDEAL payments, generates QR codes, and provides you with your own sales page, you essentially have everything you need. Kaartjie offers exactly that package: without a subscription, without a technical barrier, and without your visitors having to create an account to buy a ticket. That last point makes a bigger difference than you think: every extra step in the ordering process costs you potential buyers.
Do you want something larger or more complex? Then there are platforms with more extensive features for high volumes and specific technical requirements. However, those extra capabilities do come with a price tag, both in money and setup time.
The best way to know if a platform suits you is simply to try it out. Create a free event on Kaartjie and you will have a ticket page live within minutes, with no setup costs and without any technical risk. This way, you quickly discover how the platform works before you start selling paid tickets with it.
And the timing is right: the global market for online ticket sales is growing from $101.22 billion in 2024 to nearly $238 billion in 2035. Selling tickets online is no longer a future trend; it is already the standard today. The sooner you start, the better.
Conclusion
Choosing the right platform for online ticket sales doesn't have to be a headache. Remember these three important points: always compare the total costs including service fees, choose a platform that suits the scale of your event, and pay close attention to ease of use for both you and your visitors.
Each platform has its own strengths. A large commercial festival requires different tools than an intimate neighborhood get-together. By carefully considering your specific needs beforehand, you make a choice that you will benefit from throughout the entire process.
Ready to take the step? Create a free account on a few platforms today and compare them for yourself. The best way to make a choice is simply to try it. Your next sold-out event starts with the right choice.